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Brand + Website

Aventis Advisors

Visual identity and website for Aventis Advisors, capturing their dynamic, honest take on M&A.

Services Provided

Brand Guidelines

Rebranding

Visual Identity

Website Design

Website Development

Aventis business cards

Project Industry

Consulting & Advisory

Mergers and Acquisitions

Headquarters

Warsaw, Poland

Services Provided

Brand Guidelines

Rebranding

Visual Identity

Website Design

Website Development

Project Details

Project Industry

Consulting & Advisory

Mergers and Acquisitions

Headquarters

Warsaw, Poland

Awards & Recognition

Fonts in Use , Digital, 2022

Awards & Recognition

Fonts in Use , Digital, 2022

Aventis Advisors (previously Aventis Capital) is an M&A advisory firm located in Warsaw, Europe — working mainly with international technology and growth companies to help them to close the right deal, at the right time, with the right people.

We were commissioned to develop a new brand identity and digital presence for their company and a visual communication strategy that better aligns with the evolution of the firm's core values and guiding principles.

Highlighting the dynamic and honest approach in the M&A business — we created a grounded, centered and straightforward identity. The color purple plays a critical role when establishing the Aventis brand image.

In a dynamic execution of the color purple, we also introduced repetitive fading in circle patterns at the bottom of each cover media to give even more character to the brand, inspired by the transactional nature of the M&A deals.

Read

+142% Increase in high-quality business inquiries after redesign.

#1 Ranking in Google across dozens of keywords from scratch.

Aventis visual expression

Led by the idea that every successful M&A deal ends with a signature, the wordmark is composed by harmonically merging two highly contrasting typefaces — a sans-serif font representing honesty and trustworthiness & an italic-serif font reflecting a signature and also aligning with the dynamic and adaptable nature of Aventis Advisors.

Aventis brand assets
Aventis brand manual book
Aventis big poster
Aventis typography
Aventis core values presented
Aventis logo in an environment

Client Testimonial

“Antonio and the team have been a great help in creating our new brand identity. They have provided us guidance on every step of the way and delivered an outstanding final product.“

Marcin Majewski

Marcin Majewski

Founder • Aventis Advisors

Aventis website homepage on tablet

We developed a simple and easy-to-understand website, that clearly explains the focus of the company’s services while building trust by presenting their deal accomplishments in well-constructed case studies.

Aventis Tablet

The Aventis Advisors website was created by embedding the visual communication and the brand graphics in a coherent and engaging experience that speaks directly to their target audience.

Aventis team section on tablet
Aventis graph section on tablet
Aventis benefits on tablet
Aventis Globalscope partnership section on tablet
Aventis core values section on tablet
Aventis page hero on tablet

Aventis web showcased on mobile devices
Aventis closed deals representation on website
Aventis transaction cards preview
Aventis ad on a bus stop bilboard
Aventis poster
Aventis long posters
Aventis bilboard on a train station entrance

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